So I’ve been playing around with another video recently involving the fun and creative CC Ball Action effect in After Effects.
So I started by flicking through some tutorials in the http://www.videocopilot.net collection and spotted the 3D Ball Dispersion effect in action. I really liked the possibilities of this effect and the way Andrew Kramer uses it and thought I would have a go myself.
Well, here is what I came up with:
Apart from the additional unnecessary 10 seconds at the end of the clip, I quite enjoy the result. A simple effect created by offsetting layers to appear as if it is magically flying on to the screen and converging to form the end picture.
I think with a few alterations to move it towards your desired media this would be a great effect in the middle of a title or animation sequence to really pop in a graphic / logo / text.
Once again the strength of After Effects is seen in the art of Motion Graphics and I can’t wait to see what I can play around with next. With the vast array of effects available I think a good exploration is needed.
Let me know what you think about the effect and if you have any ideas on how you would use it.
So what exactly is Motion Graphics? Im here blabbing away about it but some people may not have a clue about the term.
Well hopefully I can explain all for you here.
The official definition fresh from Wikipedia is:
Motion graphics are graphics that use video footage and/or animation technology to create the illusion of motion or a transforming appearance. These motion graphics are usually combined with audio for use in multimedia projects. Motion graphics are usually displayed via electronic media technology, but may be displayed via manual powered technology as well. The term is useful for distinguishing still graphics from graphics with a transforming appearance over time without over-specifying the form.
Well that’s a lot of boring words there but they do help.
Basically it helps us understand that Motion Graphics or Video FX is imagery that has the illusion of motion.
Put simply, Motion Graphics is Graphic design that moves.
This opens up a massive scope of work that can be considered under the term Motion Graphics, most of which people see on a daily basis. It can range from title sequences seen in movies and TV programmes right down to special effects and even logos and presentations in business.
The funny thing is, most of the time you won’t even notice that you are watching some Motion Graphics but think back to when you are watching a programme on TV and then that annoying bar comes across the bottom to tell you what’s on later on and at what times. All you want to do is just press a button and remove it but that is motion graphics. When you watch a James Bond film and there are strange silhouettes of dancing women intermingling in some crazy psychedelic drug induced stupor, that is Motion Graphics. When you find yourself watching your favourite highlights or sports match and those crazy stats come flying over your screen telling you how good or bad your teams played, yep, you guessed it, that is Motion Graphics too.
So as you can see Motion Graphics is alive and kicking and very much a part of our modern society. In fact, in film especially, it is one of the fastest evolving studies of modern day. With software and techniques constantly progressing to meet directors and producers wants and needs in an already fast changing market, its not hard to see why things change so quickly.
Do Motion Graphics have to be computer generated? Well, no it doesn’t.
A perfect example of non computer generated motion graphics is the old stop motion created for the classic movies such as Jason and the Argonauts.
Another more modern example is the piece by piece illustration work done by the artists that created the Juno sequence. Personally that must have been mind numbing but what a fantastic sequence and result they achieved.
Most of the modern day motion graphics are produced on computers though using great software like Adobe After Effects, Autodesk Maya, Cinema 4D and Autodesk 3DS Max just to name a few of the common ones. There are lots of different software available for all budgets on the market so your best bet if you are wanting to try them out is give the software demo’s a go and see how comfortable you feel with them. It can be overwhelming at first but if you are determined you soon get used to the user interfaces around and realise a lot of similarities between different software.
So that gives you a basic understanding of the area of Motion Graphics. There is of course a lot more to it than what I have mentioned and if you would like to know some more about it then please, feel free to contact me. Send me a message or contact me via my website http://www.eamonyates.com. I don’t claim to be an expert or all knowledgeable guru of Motion Graphics but what I do know I will happily share.
For now I shall leave you with a short Motion Graphic clip I created following a great tutorial from Andrew Kramer on http://www.videocopilot.net. Check him out, he really is a guru and a great person to learn from.
Keep your eye on further posts and work showcases.
So I’m a big fan of rugby at the best of times, but when a World Cup takes place, I take serious notice.
Sitting down to watch this years amazing Rugby World Cup in the home of the very first World Cup was amazing. New Zealand couldn’t have taken on the mantle any better than they did. The opening ceremony was spectacular and the Motion Graphics created in that alone were simply brilliant but I will go into further detail of that later.
The graphics that blew me away in this event were the graphics created by Jump Design (www.jumpdesign.co.uk) for ITV in the titles for the Rugby World Cup.
For those that haven’t seen it, its created fluidly as if players were made from ink floating in water. As each classic moment passes into the next fluidly and powerfully it builds dramatically to a finish of a rotating ink World Cup 2011 match ball. Hayley Westenra’s spine tingling rendition of the Cups anthem, ‘The World In Union’ is elegantly used to produce the timing and impact of each shot. With added camera shakes for each battering impact you can’t help but feel the epic nature of the title video.
Personally, this is one of the best Motion Graphic title sequences that I have ever seen. Its balance is perfect in every way. Its not over the top and is incredibly inspiring for a fan of the great sport of Rugby like myself.
Inspiration for the video is said to have come from the Mauri tattoos and I can see that instantly when told.
A very skilful design job that I am pleased I had chance to witness.
For those that haven’t seen it yet, take a peek:
Love to hear peoples thoughts on this.